Dogs We Dig #1 - Who Gives A Crap

Dogs We Dig -

Dogs We Dig #1 - Who Gives A Crap

You know what can fuck right off?

Diarrhoea.

A modern day shit storm facing our civilisation, diarrhoea remains one of humanity's biggest killers, ending the lives of approximately 1,400 children under 5 every day. For kids living in South Asia and sub-Saharan Africa, most deaths occur before the age of two. With 40% of the world’s population lacking sufficient access to toilets, 2.5 billion people remain exposed to the deadly disease. It's fucked up, to say the least.

So fucked up, it was enough for three blokes named Simon, Jehan and Danny to do something about it. Launching Who Gives A Crap in July 2012, the boys set out with a mission to help eradicate diarrhoea-related disease. Promising to "flush poverty down the loo," their idea was simple: to sell environmentally friendly toilet paper to the masses, donating 50% of profits to WaterAid to help build toilets in developing nations. Beginning with an IndieGoGo crowdfunding campaign, Simon sat on a toilet for 50 hours until enough pre-orders were raised for initial production.

Since launching, this social enterprise has taken the bum-wiping world by storm, creating some serious change for the greater good.

With their powers combined, these poo pioneers have managed to "make every wipe count". For every roll of toilet paper purchased, someone is provided with access to a toilet for one week. Their work with WaterAid has directly funded the provision of a year's worth of toilet access to almost 70,000 people. With delivery straight to your door, it's never been easier for you to make the world a better place.

Diarrhoea, it’s time you just fucked off.